Have you ever wondered why Husqvarna products are orange? In the late 1950’s, when the first chainsaw was to be released, the team hadn’t decided what color to use on this new product. Gösta Arneklo, responsible for marketing the chainsaw, took matters into his own hands. He painted a number of gas tanks in red, yellow and orange. He hid the gas tanks in the forest and conducted a little experiment: he asked people to go out and try to find as many of the tanks as possible. 100% of the ones pain
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Back to History’s class with the Vol.7 as part of our 60th years' chainsaw anniversary. Let’s watch this chainsaw’s performance on the go. | Husqvarna
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Have you ever wondered why Husqvarna products are orange? In the late 1950’s when the first chainsaw was to be released, the people at Husqvarna hadn’t decided on what colour to use on this new product. Gösta Arneklo, responsible for marketing the chainsaw, took matters into his own hands: he painted a number of gas tanks in red, yellow and orange. He hid the gas tanks in the forest and conducted a little experiment: he asked people go out and try to find as many of the tanks as possible. 100% o
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