Launching a successful premium loyalty program can be a matter of finding the right pitch: 70% of shoppers who don’t belong to a program would join one if the benefits were valuable, according to a ...

Some Ferrari models appreciate more than others, and as far as modern classics are concerned, those with manual transmissions are increasing in popularity. Sensing an opportunity, the Prancing Horse ...

It’s tougher for retailers to earn customer loyalty than ever before. With virtually limitless choices right at their fingertips, customers aren’t afraid to jump between brand loyalty programs in ...

Like YouTube TV earlier this year, YouTube Premium has launched a referral program where existing subscribers get a shareable code that can ultimately net them a year of free service. Users this ...

GameSpot may receive revenue from affiliate and advertising partnerships for sharing this content and from purchases through links. Electronic Arts has confirmed details of Battlefield Hardline ...

Gary Friedman has a pronounced distaste for discounts. The outspoken Restoration Hardware chairman and CEO blames the retail sector’s reliance on sales and pricing promotions for many of the problems ...

Ferrari’s Premium Programme aims to bridge the small but significant gap between haughty heyday and posh provenance, for a price of course. I’m not sure what has just taken my breath away. Seeing one ...

American Premium Water, an industry pioneer and market leader with over 30 years of experience in trusted and sustainable hydration, celebrated the launch of its Loyalty Programme and mobile ...