Nothing about Apple's latest promotional video felt like Apple. For over 7 minutes, an awkward comedian explains to a sleepy audience of disinterested teens that the only way parents will buy them an ...

If you’re still calling it Apple Search Ads, you’re already behind. Earlier this year, Apple dropped the “Search” and rebranded to simply Apple Ads – a move that signals something bigger than a name ...

BRUSSELS (Reuters) -EU antitrust regulators will examine whether Apple's Apple Ads and Apple Maps should be subject to the onerous requirements of the bloc's digital ‌rules after both services hit key ...

Apple is responsible for some of the best ads of all time, with its dystopian '1984' ad often topping lists of the most iconic TV spots ever. But over the last year the company seems to have run into ...

Apple’s best ads of 2025 didn’t just sell devices and promote services — they staked a claim for what modern marketing can do when it blends craft, culture and technical ambition. Across short films, ...

Apple Maps might be getting ads, and a lot of us aren't happy about it. According to Bloomberg's Mark Gurman, who has a track record of leaking Apple news before they're official, Apple is turning its ...

Apple is working on bringing advertisements to more places on the iPhone, with Apple Maps set to feature ads as early as next year. The detail comes from Mark Gurman's Power On newsletter, which says ...

A new report suggests that Apple is planning to add search ads whenever this function is used on the Apple Maps app starting next year. According to the latest edition of Mark Gurman's Power On ...

Commentary: You don't need an 81-slide deck to convince your parents to buy you a Mac for college. Apple should change its tone to get its advertising groove back. Bridget Carey is an award-winning ...